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Today's read ... 6

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Music and events have always been a way to connect people. This week we see how the industry gives back during natural disasters, remembers those who lost their lives and served on September 11th, and celebrates America’s favorite game. 

Credit: Cody Smith9/11 TributeMusicians and club owners pay tribute to the victims of 9/11 by honoring those who served and remembering the impact the tragedy had on the city’s music scene.  

Football Season SafetyWeek one of the NFL season is officially in the books. As college football dove headfirst into week two, some question if full capacity college stadiums are safe? 

Hurricane Ida Benefit ConcertsCountry Artists are giving back as Nashville feels the repercussions of recent floods. Home Town Rising Flood Benefit Concert took place September 13th to benefit United Way of Humphreys County. Grand Ole Opry hosted country stars such as Garth Brooks and Luke Combs in support of the fundraiser. Separately, Morgan Wallen partnered with The Community Foundation to announce an acoustic performance to aid flood victims.  

New LN BuyLive Nation is set to buy OCESA for the tune of $444 Million. This deal will give Live Nation 51% of the Mexican event production company and oversight of 3,100 new events. 

Abroad: Super Spreader to Lifting Protocol Poor ventilation led to a “super spreader” in Germany. While one country is working to improve COVID protocol, Sweden announces the lift in COVID safety protocols, Denmark hosted 50,000 people - the largest concert in the EU to date, and Portugal announces an 18,000 attendee event (paywall).

Comedians with Conflicting ViewsComedians at opposite ends of the spectrum: Jim Breuer refuses to do shows in venues with COVID restrictions and Patton Oswalt cancels shows in venues without them. 

Unique Vaccination Incentives The global event industry is joining the push to get fans vaccinated by offering unique incentives. Australia’s #VaxTheNation campaign and ACL’s ticket incentive are the latest to get on board. 

Amazon's RadarPodcast and live music streaming platforms are next on Amazon’s radar. How will this impact the industry? 

Update: Vaccine PassportsVaccine passport updates: Scottish Parliament approves the passport mandate and made in Canada app launches festival vaccine passport (paywall).   

New Look to an Old TraditionWith Thanksgiving around the corner, a longtime American tradition announces its return to live - with some conditions: all staff members will need to be fully vaccinated and wear masks at this year’s Macy’s Thanksgiving Day Parade.

 Looking to broaden your horizons? Check out this UK based opening for ASM Global’s Head of UK’s Premium Sales. 

 Caesar’s Entertainment is looking for a Vice President of Venue Management and Entertainment Operations in Las Vegas.

 The World’s Most Magical Christmas Light Maze and Markets, Enchant, is hiring several (remote) positions including a Ticketing Manager and a Digital Marketing Manager.

 Are you an event swiss army knife seeking a part-time, temporary gig? The Jimmy Kimmel LA Bowl wants you to join its team

Did you watch the VMAs?

OR

Last Week's Results:

22% of BOH readers 

had planned to work or attend Bonnaroo.

Credit: Celebrity AccessLatest Show Updates The Foo Fighters have added to their 26th Anniversary Tour with new December dates. 

 Stevie Wonder will be headlining Global Citizen Live. The event will take place on September 26th at the Greek theatre. 

 Whitesnake’s tour will begin in Arena in Oberhausen, Germany on May 27th.  

 Letters to Cleo will be making a pit stop to their home city of Boston as part of their tour.

 Imagine Dragons prepares for their new tour set to start winter of 2022.

 Lost in Dreams Festival is the newest festival to hit downtown Las Vegas.

 Rockville Festival is announced for May 19th through 22nd. 

This week's spotlight is on... MTV Music Video Awards (September 12th at Barclays Center, New York, NY) 🔦

Credit: @vmas twitterAn award show is seldom to go off without a bit of tea. The MTV VMA’s started off on a colorful note as Machine Gun Kelly and Conor McGregor almost got into a fight. Inside the venue, strict COVID protocols were enforced, forcing Lorde to drop out of the show. Her intimate routine did not comply with the protocols and she cited an inability to, “make something less than outstanding.”.     

Hybrid Events: An Interactive Case Study

September 16th - 18th Hybrid Events: An Interactive Case Study will be presented by BizBash on Thursday, September 16th starting at 1 PM ET.

Physical and wellness safety is a priority now more than ever, and

these steps

can help promote this at your events check-in.

 Here is a simplified crash course into the legal background of event contracts. 

 Radiate Positivity Hurricane Ida Relief T-Shirt: Buy now.

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